Before you make any loyalty program changes or updates, validating your new model and benchmarking the new program against domestic and international competition is vital for success. We will benchmark your new or existing loyalty program against global competition, find weak points and opportunities.
- Statistical benchmark against global competition
With more than 125,000 flight segments and 1.2 million possible fare classes on these routes, you need to know where you stand compared to the competition.
- Domestic, and global air competition analysis
Drill down on your competition from each city, where they fly, connections, pricing and frequent flyer gaming propensity.
- Market analysis and member insight
Tap into customer intelligence channels and deep dive into the psychological acceptance of new key program features on your radar.
- Non-air partner opportunity identification and comparison
Knowing which banking partners to align within each city is paramount for local success. We scope it out and benchmark your competition.
- Status Power Earning Index Rating
Know how competitive your loyalty program is for attain elite status versus the competition. By price, route and partnership effectiveness.
Loyalty Program Model Validation will ensure your new, refreshed loyalty program is strategically positioning for maximum efficiency.
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