Oliver Ranson, Author at Travel Data Daily https://www.traveldatadaily.com/author/o438h45fv89j/ For Travel Industry Loyalty Professionals Wed, 31 Aug 2022 05:34:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.5 https://www.traveldatadaily.com/wp-content/uploads/2016/11/cropped-tdd-logo-trans-1-150x150.png Oliver Ranson, Author at Travel Data Daily https://www.traveldatadaily.com/author/o438h45fv89j/ 32 32 Status Match Would Be The Cover Photo of An Airlines Dating Profile https://www.traveldatadaily.com/status-match-cover-shot-airline-dating-profile/ Wed, 31 Aug 2022 13:00:59 +0000 https://www.traveldatadaily.com/?p=2867 british airways

Lessons from online dating help show why a status match programme is the best way for airlines to acquire high-value passengers, fast. Consider online dating, and you might imagine gorgeous girls and hunky guys falling in love at first swipe. The reality is not so sweet, as robot profiles, matches that go nowhere and a […]

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]]> Loyalty & Revenue Management – The Super Duo https://www.traveldatadaily.com/loyalty-and-revenue-management-super-duo/ Fri, 21 Feb 2020 11:22:31 +0000 https://www.traveldatadaily.com/?p=2387 Loyalty and Revenue Management

“Show me the money!” That’s what Jerry Maguire says to keep his Client in Cameron Crowe’s 1996 film starring Tom Cruise in which Jerry, a sports agent, is let go by his employer and finds his own way. It’s also an excellent mindset for those seeking successful airline careers. Over the last 40 years, the […]

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