crm Archives - Travel Data Daily https://www.traveldatadaily.com/tag/crm/ For Travel Industry Loyalty Professionals Fri, 14 Jul 2017 15:28:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.5 https://www.traveldatadaily.com/wp-content/uploads/2016/11/cropped-tdd-logo-trans-1-150x150.png crm Archives - Travel Data Daily https://www.traveldatadaily.com/tag/crm/ 32 32 Talking Data with Hilton: Jonathon Wardman, Vice President CRM https://www.traveldatadaily.com/talking-data-hilton-vp-crm/ Thu, 19 Jan 2017 01:59:18 +0000 https://www.traveldatadaily.com/?p=1802

This month in Talking Data, Travel Data Daily spoke with Jonathon Wardman, Vice President CRM at Hilton about hotel guest data, how Hilton is leveraging the use of data, and the success of the much publicized Stop Clicking Around campaign. Jonathon has been with Hilton for over 10 years in business technology roles. For much of […]

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]]> Ensuring CRM Data Is Fit For Purpose https://www.traveldatadaily.com/crm-data-fit-for-purpose/ Thu, 01 Dec 2016 00:00:49 +0000 http://www.traveldatadaily.com/?p=422

  In a recent blog post we discussed the importance of data quality. In this post, we provide you with seven ways you can improve the quality of your data and ensure it is fit for purpose. Continually improving the quality of your data is essential to remain ahead of your competition. Failure to keep […]

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