Some of the brightest people in the travel sector have hung up their boots and are beginning new careers in other industries – and good for them. It can take real courage to shift industries. [side note: A great story on Qantas pilots becoming bus drivers here] These same travel companies are lining up for […]

The post Airlines – Wakeup and Smell the Money appeared first on Travel Data Daily by Mark Ross-Smith

Creating a new loyalty status tier can make or break loyalty program economics. From both internal and public perception – new loyalty tiers are exciting! They ooze optimism and are a sign of strength for the loyalty program. In recent years seen a bunch of new airline loyalty tiers hit the market – including some […]

The post Creating a new airline loyalty status tier – [Part One] appeared first on Travel Data Daily by Mark Ross-Smith