Extend elite status or Not to extend elite status? That’s the million-dollar question circling around the travel loyalty industry lately. The unprecedented grounding of aircraft, significant decline in demand, and empty hotel rooms are forcing management to be creative and discover new ways to generate cash, stimulate demand, and in some cases – survive as […]

The post Should Airlines & Hotels Extend Elite Status in Times of Crisis? appeared first on Travel Data Daily by Mark Ross-Smith

Intercontinental Hotel Group (IHG) is the latest major global hotel chain to cut off loyalty perks for elite loyalty members who make their reservations through an OTA after January 1, 2017. TravelDataDaily spoke with a top manager from a major Hong Kong hotel chain, who revealed that while more than 50% of their room nights […]

The post IHG turns its back on loyal OTA guests appeared first on Travel Data Daily by Mark Ross-Smith