Breakage vs Engagement: The Financial Question for Loyalty Programs
Airline loyalty breakage is growing discussion point for many frequent flyer programs
Len Llaguno - Founder and CEO of SnapShotML, firm providing a financial measurement...
Leadership Interview: Managing Liability, Engagement & Redemptions
Some of the hot topics in the loyalty industry right now are Managing Liability, Member Redemptions & Member Engagement.
How important is it for Loyalty...
Leadership Interview: Frontier Airlines Insights
"MASSIVELY INSIGHTFUL - Something all airlines can learn from". That is how Aviation Festival Americas organisers described the recent "What's the Status of Status"...
Interview with Airbnb host management platform, GuestReady
The on-demand economy is taking off thanks to the likes of Uber and Airbnb. The boom in ride and home-sharing also opens new opportunities...
Leadership Interview: Balancing Member Value vs Program Profits
The Loyalty Summit continues to host regular weekly Loyalty Webinars with special industry expert guest speakers.
In the Loyalty Leaders Insights discussion, we went all-out...
Leadership Interview: Loyalty Platform Insights
When was the last time a loyalty platform vendor said their technology would generate more revenue for your organisation than it costs to buy...
Leadership Interview: Qatar Airways & Mastercard on Monetizing Data
Data monetization -- the new loyalty buzzword?!
Earlier this week I spoke with top industry experts on loyalty data monetization, Christian Hylander from Mastercard and...
Leadership Interview: Time For A Loyalty Reboot
The Aviation Festival Asia is hosting a series of leadership interviews with experts in their respective fields to discuss key airline challenges, insights and...
Talking Data with Hilton: Jonathon Wardman, Vice President CRM
This month in Talking Data, Travel Data Daily spoke with Jonathon Wardman, Vice President CRM at Hilton about hotel guest data, how Hilton is leveraging...