AirBnB & Noise data: How the data handshake improves customer experience Data's value increases when it's shared, and you can make money by selling it....
- Big Data
- Business Intelligence
- Customer Experience
- Frequent Flyer Programs
- Home Sharing
- Hotel Loyalty Programs
- Loyalty Programs
- Machine Learning
- Online Travel Agents
- Revenue Management
- Ride Sharing
Online Travel Agents (OTAs) are known as an efficient distribution channel for hotel rooms, but with more major hotel brands pushing direct bookings to...
Big Data in loyalty programs is being used to learn detailed profile metrics on our customers and use predictive semantics to identify triggers of...
Propensity score modeling, also known as behavioral scoring, is a popular method of descriptive analytics which aims to calculate the likelihood of a user...
TravelDataDaily caught up with the Chief Marketing Officer at HotelQuickly, Christian Mischler to talk about being a data-driven technology company, and how their business is...
A study by research house ReportLinker found that brand awareness amongst millennials was extremely high, with 96% of respondents mentioning Uber when asked about what product...